ROCQUE, S. R. . . Business Innovation Models of Indian E-Commerce Start-Ups to Create Successful Business Competing Against Global Players. Central Asian Journal of Innovations on Tourism Management and Finance, [S. l.], v. 4, n. 4, p. 52–64, 2023. DOI: 10.51699/cajitmf.v4i4.464. Disponível em: https://www.cajitmf.casjournal.org/index.php/CAJITMF/article/view/464. Acesso em: 13 feb. 2026.